For the seventh year, Turner Sports and CBS Sports have teamed up to bring fans live coverage of all 67 games of March Madness, but it’s the first time iStreamPlanet was responsible for streaming the entire experience for those watching on desktops, laptops, mobile devices and tablets. Our March Madness Live 2017 Video goes behind the scenes to show how we move content from the court into people’s lives.
Click play to find out how the magic happens
14 total venues were streaming 16 simultaneous video feeds across fiber and satellite
Simultaneous feeds (four games at once) were converted from HD-SDI to IP
iStreamPlanet operators at work — monitoring metrics, inserting and swapping ad pods
“if you give the fans the content they want, they will come, and they will come in large numbers” — Mio Babic, iStreamPlanet Founder